Why We Shoot Medium Format~!

Well, it has been some time, longer than I can recall, since we made the move to Medium Format Phase One and we could not be happier.   We have the great honor of interacting with many photographers some asking us why we moved and others claiming it is just a waste of money.

Funny enough our friends at Digital Transitions just did a video blog post Demystifying Medium Format the timing is perfect and confirms a few of the reasons we switched.

Phase-One-XF-Camera-System-1Medium format produces an image that can not be replicated by a small sensor such as DSLR or Mirrorless camera.

Simply stated it is not physically possible just like I can not take a large format camera (film) and create the same image with medium format.   This was the biggest reason for the move, we want to produce imagery for our clients that set them apart from others and Phase One does that.

Phase One specifically is a modular system allowing us to change digital backs all the way to 100mp, viewfinders, and updatable system.   Once again this benefits our clients by allowing us to have the system to meet their needs, not ours.

Actor Headshot Session

Now this one is more for photographers that may read the blog but equally important to our clients.  Dynamic Range, Color, Detail, and File Renditions are hands down far superior to anything out there in the marketplace.

When paired with Capture One software the results are just amazing once again allowing us to provide imagery to our clients that set them apart.

Support, Phase One and Digital Transitions are there for us and our clients they have changed the way we do everything with suggestions, training, and so much more.

With everything above it has basically changed our approach to photography and how we shoot every day. With tools that we have been provided both physical and mentally it shows in our imagery, we take a precise and methodical approach day in day out.

Take the time to watch the DT video and see what you think about medium format.


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Sean Plourde

We are starting something new for the blog featuring actors that we have shot letting them answer some interview questions or even feature their own blog article.

Actor Sean Plourde was the first to volunteer.
170421_sean_Prelude_Part212523 Q. What is the most difficult part of being a new actor?

A. The most difficult part of being a new actor is not the fact that you don’t have enough contacts- it’s that you may not have quality contacts that will help to further your career.

Q. How do you balance acting with your personal life goals and relationships?

A. As far as your life, relationships, and jobs are concerned- I hate to say it- acting can wait until you’ve put some money away. Stability and eating are more important than170423_Sean_Prelude_Actor12418 waiting around for that “perfect gig” that pays thousands of dollars.

Q. What would be your dream role as an actor?

A. I would have to say that my dream gig as an actor would have to be a knight- I’m a history nerd at heart and the prospect of playing a warrior would be amazing.




Q. Have you worked on any recent projects you would like to chat about?

A. Currently I’m working on a pilot about modern day Gangsters, and I still have a few short film loose ends to finish filming.